Pinco is an application that inspires people through snippets of their everyday experiences by other artists and designers locally and globally. Designers/artists get a chance to collect, connect and collaborate so they can always feel inspired.
03.25.2019 - 05.29.2019
Prof. Yee Eun Yoon
Dallin Higgins • Tiffany Choi
At time, designers lack the avenues necessary to generate new ideas, leading to uninspired and overall weaker designs
Understanding our target audience
Everyone is a designer and we just don’t notice it…
How Might We:
Reduce the dependency on tech for inspiration?
Facilitate organic inspiration so that it’s more on-demand?
Introduce people to a new problem space or unfamiliar experience?
Inspire people through snippets of their everyday experiences by other artists and designers locally and globally.
Online Survey - 50 responses from 16 different majors
Which senses help you find inspiration?
How does inspiration come to you?
People often spend more time on finding inspiration than executing the ideas.
People tend to get frustrated when they could not get out of their own comfort zone.
People get inspired by things around them but it takes practice for them to notice it.
Challenge: We had to do our research TWICE in order to get a deep understanding of what inspiration means to people and how our product can inspire people different ways.
Interviewees: 20 people - designers and non-designers
We learned that people can get inspired by so many things around them even a label from Trader Joe’s
Collaboration is Fun
People don’t just get inspired by looking at objects or piece of art but also by talking to people around and get inspired.
People tend to stuck with their first idea and it’s hard for them to step out of it to explore the possibilities within reach.
This process helped our team to come up as many ideas as we could then narrow them down in different categories that would address our problem. We had over 200 insights and 40 HMWs
In order to understand the users’ mental model that they have for the application, we did a total of 14 card sorting to have a better understanding of where everything should be.
Insights: Lots of users expected to see things exactly where they wanted it to be and it was fascinating to be able to witness how everyone sorted everything differently but there were some commonalities.
We did an overall of 21 user testing to get as many insights as possible. From there, we made several adjustments to improve the flow of the application and removed any confusion that came up during the testing.
Capture a moment
Through 5 senses: sight, hearing, taste, touch, smell.
Get off your phone and get fresh air to create opportunities for your creative juice to flow
Analysis of everyday things, it is all about the moment not the object.
Collecting moments of inspiration
Fueling inspiration through others
Constantly questioning diverse perspectives
Challenge others to actively collect moments
Meet with others to collaborate
Connect with others through shared memories